Dear Dr. Noah Lot, Do I really need to respond to all online reviews for our veterinary practice? Even the horrible 1-star reviews that aren't true? - John, Veterinary Specialty Emergency Center Yes, John, it is crucial to respond to ALL online reviews – the good, bad, and ugly. We... Read More
Dear Dr. Noah Lot, Should our veterinary practice be on TikTok? It looks like all the cool kids are doing it. Thanks, Sheila – Lead Technician, Emergency & Specialty Practice Dear Sheila, No, your veterinary practice does not need to be on TikTok. While the... Read More
Dear Dr. Noah Lot, How can our clinic's social media content actually reach pet owners given all the news, viral posts, and paid ads? - Sally from Veterinary Referral Center Dear Sally, An excellent question and a common problem across industries, I have three... Read More
Dear Dr. Noah Lot, Our staff is feeling a bit defeated these days due to frustrated clients and negative online reviews. Is it appropriate to give our staff "shout outs" on our website and social media? - Jeff, Animal Emergency & Specialty Center Dear Jeff, Yes, of... Read More
Dear Dr. Noah Lot, It has been really tough to work in the clinic for the past few months. The team is exhausted! Does saying Thank You to my team even suffice anymore? - Amanda F., Veterinary Practice Manager Dear Amanda, Importantly, THANK YOU for your very important... Read More
Dear Dr. Noah Lot, Should our referral practice still print brochures even though most of our information is on our website? - Practice Manager of Specialty Veterinary Clinic Dear Practice Manager, In the days of fast-evolving, competitive online marketing, and with the... Read More