“client communication” Tagged Posts

Image: The Road to Reopening: How to Communicate Protocol Changes to Your Clients
Image: How Animals Can Remind Us About Great Marketing Techniques

How Animals Can Remind Us About Great Marketing Techniques

May 26, 2021

By: Linda Kaplan, MHA, President One of the most important moments in marketing is when you have an opportunity to meet your client in person. That impression, that moment, whether it’s the first or the 100th time you’ve seen them, will set the expectation and the tone for the... Read More

Image: This Won’t Be Popular, But…

This Won’t Be Popular, But…

November 12, 2020

By Robin Brogdon, MA, CEO Several years ago, I wrote an article for Marketecture Digest on my experience visiting five different specialty practices for my dog Maddie and spending $5000. I wanted everyone to understand the experience from a pet owner’s perspective. And because I have... Read More