Image: BluePrints Veterinary Marketing Group

“marketing” Tagged Posts

Image: What Marketing and Weight Loss Have in Common

What Marketing and Weight Loss Have in Common

December 29, 2017

By Linda Kaplan, MHA, Vice President   January 1. Dear Diary, THIS is the year I’m going to make it happen. THIS year is going to be different. I’m finally committed. Things have GOT to change…I simply can’t keep doing things this way. I know I can do this – I’ll... Read More

Image: The Value of Having a Brand, Not Just a Practice (Part 1)

The Value of Having a Brand, Not Just a Practice (Part 1)

August 15, 2014

By Linda Kaplan, MHA Branding is one of the most important aspects of any business, large or small, retail or B2B (business to business). But what exactly does "branding" mean? How does it affect a small business like yours? And what are the most important things you should consider... Read More

Image: How, When and Why Media Relations Fits Into Your Marketing Mix (Part 2)